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  • BRANDED CONTENT 


    Recent independent research found that sites with 'entertainment content' deliver significantly better advertising results than those without..


    Branded content blurs the line between advertising and entertainment, and when executed well provides a unique and extremely effective tool for brands.

    Achieved through various formats including documentary, viral, event coverage and other broadcasting styles, branded content is shaping the future of the advertising industry and knocking the concept of the 30 spot for six. Entertainment or branded content isn’t difficult to achieve for most brands – the simple act of recording the story behind your brand can create branded content capable of reaching and affecting your audience.

    Well made short films can be incredibly inspiring, and when used well can allow brands to speak directly with consumers as they make brand related purchase decisions. And by incorporating subtle (or not so subtle) product placement, brands not only enrich product images they also establish a more intrinsic bond with the consumer.

    Here at BLACKSTONE, we simply MAKE THINGS HAPPEN.
  • CORPORATE VIDEO

    BLACKSTONE specialized in translating and projecting key messages through thoughtful storytelling – utilizing imagery, sound and words to create a compelling narrative.


    Corporate videos represent a time-honored means of communicating company messages, and in today’s fast paced world they have lost none of their momentum. In fact, their presence and relevance has increased with a surge in devices fit for displaying them.
    Online video viewing is 30% higher on tablets than other devices, and with a projected annual growth of over 300% for connected televisions, it’s little wonder that corporate videos maintain a vital role in marketing, training, promotion and brand communication.
    The standard benefits associated with corporate videos include an increase in professionalism, corporate image and trust in a brand. However, lesser known is the positive impact a successful testimonial, how to, or role-play can have on a company’s culture, vision and values.

    Corporate videos are effective at seminars and conferences, as well as on company websites and intranets. And with a growing number of people viewing videos on their way to and from work via phones and tablets, corporate videos are becoming an increasingly valuable tool for brands wanting to share information with their target audience anywhere, at any time.

    Whatever companies are hoping to achieve with their corporate video, Blackstone specialized in translating and projecting key messages through thoughtful storytelling – utilizing imagery, sound and words to create a compelling narrative.

  • TELEVISION VIDEO COMMERCIAL


    The contribution of television commercials to pop culture and consumer sentiment is without question, and as the public continues to change their viewing habits, so to do broadcasters.


    Television commercials have been a successful marketing tool since the uptake of mass media in the 1950s, and countless commercials have made a lasting impression on Indonesian culture.

    Television commercials are proving to be as effective online – in the form of roll over ads, as they are during peak television shows. And video production itself continues to evolve with the ongoing development of new film technologies.

    Widely used and often intentionally controversial, television commercials are a proven tool for delivering key idea, brand, goods and services messages to a target audience.

    BLACKSTONE creatively and successfully contributes to the art of television commercials with in-house production, and our team’s experience and expertise spans the entire process – from preproduction and concept creation right the way through to post. And it goes without saying that at BLACKSTONE we produce the highest quality work while also meeting all broadcast standards.
  • MUSIC PROMOTION

    Music promotion is central to the success of a band or an individual song, with labels, managers and promoters all relying heavily on the breadth of a bands exposure.


    While a song may tell a story, it is the music video that exposes the song to more than an existing fan base. Music videos capture the essence of a song, the image of the band and most importantly, the attention of a wide audience.

    Musicians today rely greatly on live performances and merchandise to drive revenue, and the music video remains one of the best marketing tools available for increasing an artist’s exposure.

    Music promotion is central to the success of a band or an individual song, with labels, managers and promoters all relying heavily on the breadth of a bands exposure.
    Emerging and established acts continue to use music videos to promote reach and awareness and ultimately, drive song sales. And although a recent number of acts have found success using free broadcast services, generally to stand out from the crowd ­– whether on user-generated or more traditional music platforms, artists need a creatively persuasive video that will capture the imagination of both an audience and promoter.

    Professional music videos not only legitimized a band’s reputation; iconic and memorable music videos create a strong emotional bond with audiences, ensuring an artist’s longevity and bank ability.
CREATIVE
  • Brand Innovation
  • Strategic Planning
  • Media Planning
  • Ideation
DIGITAL
  • Online Reputation
  • Social Media Marketing and Management
  • Mobile Marketing and CRM
  • Search Engine Optimisation (SEO/SEM)
  • Web Analytics
PRODUCT

  • Product Innovation
  • Technical Consultancy
  • User Experience Design
  • Graphic Design & Printing Materials

CONNECTED
  • Website Design & Development
  • Application Development
  • System Integration
  • Social Media Applications
  • ECommerce
PERSONAL INTERACTION
  • iPhone and Android Apps
  • iPAD (iOS) and Tablet Android Apps
  • iOS and Android Games
  • 3D/2D, Flash and Facebook Games
  • Mobile Websites

BROADCAST
  • Branded Content
  • Corporate Videos
  • Television Commercial
  • Infographics Videos
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