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Senior Copywriter

Brief Description:The Senior Copywriter is a copywriter who, after a proven period of success, is beginning to hone their instincts for what works and what does not. You not only recognize the importance of appraising and editing your own work, you are becoming skilled at it, as well. Your best ideas are not just creatively fresh but strategically sound and on brand, too. A Senior Copywriter is adept, or becoming adept, at speaking with clients and presenting copy and concepts to them, either in person or over the phone. Your colleagues trust her to act as a representative of the team and the work.

A Senior Copywriter may be the only writer on a project, may be supervising a junior writer, or may be working side by side with other writers. In any case, you are expected to take responsibility for the quality of any copy writing deliverable ensuring that it meets BLACKSTONE standards for creative excellence and client satisfaction.

A Senior Copywriter should possess the ability to work with clients in different industries and must be able to work comfortably with people from different creative disciplines and with different creative teams. You should also be able to collaborate effectively with producers, account managers, and others outside the immediate creative team (e.g., Kreavi, S-Motion, EMP, SKY and Digital Force; production vendors).

Duties and Responsibilities:
• Concept and collaborate with creative team, including other copywriter, interaction designers, art directors, and programmers.
• Actually write—that is, be able to write compelling and grammatically clean long-form website copy as well as effective headlines, taglines, and calls to action.
• Be comfortable writing in multiple styles and for multiple formats.
• Work with account managers and planners to ensure creative concepts, tactics, and copy tone are on brand and strategically sound.
• Work with producers to ensure copy is delivered on deadline and in accordance with clients’ criteria.
• Begin to meet with and present work to clients of all levels – from junior brand managers to senior marketing clients.
• Begin to take an interest in nurturing junior talent.

• Innovative and inspiring creative solutions for interactive channels. Experience in other media (print, TV, video, direct response, retail, or promotion channels) a plus, but not necessary.
•Curiosity, and a passion for digital media.
• Ability to juggle multiple projects/tasks.
• The ability to collaborate, to take constructive criticism, and to seek out and act on peer/client feedback—call this “people skills,” “soft skills,” or what have you—which is essential to good team chemistry and client relations.
• A strong desire to do brand-building, product-selling, and award-winning work.
• Marketing sense and an interest in helping to develop campaign platforms that can work across channels.
• A minimum of 4 years’ experience in advertising and/or digital.

E-mail to: with subject "Copywriter"

Category: CREATIVE
BLACKSTONE are always looking for a dreamer, talented thinkers and doers. People with passion, curiosity, and conviction. If that's you, drop us a letter