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  • PRODUCT INNOVATION

    Blackstone services enable brands to utilize the web as much more than a marketing platform, by introducing product innovations that encourage social engagement and richer business analytics.


    New technologies are emerging rapidly, user expectations are maturing quickly and thriving online societies are withering and vanishing – so how do you keep your product up-to-date and competitive?

    At BLACKSTONE, we actively and passionately follow the seemingly endless stream of new opportunities presented by online, social, audio-visual and real-world technology. And in fact, we are often the ones driving that innovation.

    We love the challenge of helping businesses evolve their products and services in order to benefit from digital technology – and we address this in many ways including feasibility studies, creative workshops, analytics, market reports and the evaluation of new technologies.

    BLACKSTONE is experienced at enhancing a variety of existing systems with internet services – ranging from legacy Point of Sale (POS) software, ticketing, and more. Our services enable brands to utilize the web as much more than a marketing platform, by introducing product innovations that encourage social engagement and richer business analytics.

    We assist businesses with integrations, and provide remote interfaces as well as building middleware layers to safely couple existing systems to the internet.

    And software services are just one element of our product innovation. We are increasingly witnessing an exciting growth in the ‘internet of things’, with more and more devices and physical appliances connecting to the internet – and in the process providing us with a dizzy array of possibilities for creative product evolution.

    BLACKSTONE can guide you through the digital enabling aspect of your product development cycle with the application of technology evaluation; feasibility studies; and up-to-date advice on emerging technologies and associated markets. And we can help you evolve your product to take advantage of the next generation of internet services with creative workshops; technical prototypes; and research and development.

    Need to know more about the ‘internet of things’ or how BLACKSTONE’s product innovation expertise has helped our clients succeed? Take a look at some of our case studies to get a glimpse.

    The Internet of ThingsOne of the most exciting new digital developments Blackstone are following and driving is the ‘internet of things’.

    Brought about by the convergence of well-established and pervasive internet technologies; the smart mobile revolution; and the explosion in user-friendliness and social relevance of apps and devices, the internet of things is bringing to life the urban dream of an intelligent home.

    BLACKSTONE are currently working closely with household brands to develop next-generation household products that will bring the internet ‘out of the screen’ and into the real world. Some initiatives gaining commercial momentum are poised to blur the augmented-reality boundary and enable a ‘screen-less’ interface into devices and internet services. These include near field communication (NFC), gesture and face-tracking, and digital paper and micro-projectors. And if you combine a Natural User Interface (NUI) with the power of countless public APIs, a social network, analytics and a solid business SOA – we believe you have a seriously enabled appliance.

  • TECHNICAL CONSULTANCY

    BLACKSTONE's experienced team of senior technicians and business analysts consult on a variety of issues including application architecture, security, system optimization and the selection of new technology.


    In our experience it’s not uncommon for technology systems to be either neglected or completely grown beyond their original operational specifications. Even addressing simple issues such as re-factoring a site for incoming rather than outgoing traffic can save thousands of dollars in hosting costs.

    This is typical of the outcomes derived through our dedication to comprehensive cost-benefit analysis, and our evidence-based approach to identifying savings and efficiencies. But it doesn’t stop there, we can also rapidly build technology prototypes for use in feasibility studies; to boost investor confidence; or to reduce the risks associated with technology choice.

    BLACKSTONE use a range of online and in-house tools to perform security scans, browser compatibility health-checks and to provide best-practice recommendations on existing technology platforms or potential acquisitions. We also provide detailed reports outlining the required steps for improvement, including a prioritized roadmap of training and development.



  • USER EXPERIENCE DESIGN

    BLACKSTONE User Experience (UX) Design focuses on the simplicity of user needs. We get users to where they want and where you want them, easily - whether it's to entertain, inspire, educate or sell.


    The way we interact with brands and one another is becoming increasingly diverse with a multitude of devices, screens and interfaces on offer – and the way we use digital technology is also constantly evolving.

    So how do you create a user experience that feels unique to individuals, but is also suitable for everyone?
    The answer is simple – literally. The thing users want most when interacting with digital technology is simplicity – a simple message; a simple meaning; a simple call-to-action; simple information architecture; and a simple journey that takes them where they want to be.

    At BLACKSTONE, our user experience design team focuses on the simplicity of user needs. We get users to where they want and where you want them, easily – whether it's to entertain, inspire, educate or sell.And we employ digital ergonomics in order to so – developing an understanding of the needs of individual users and the paths they take to meet them.

    BLACKSTONE strive to make every tap, swipe, wave, word, click, drag and drop mean something, and our expert team is skilled at crafting beautiful, user-centered solutions that work.

    We offer specialist user experience expertise in the following areas:

    •  Information architecture
    •  Interaction design
    •  Usability engineering
    •  Visual design
    •  Prototype engineering



  • GRAPHIC DESIGN AND PRINT MATERIALS

    Improve your visual branding and retargeting campaigns.


    When it comes to company branding, identity is everything.

    If you value your time and care for quality, come to us. From BLACKSTONE Digital Agency you will receive a personal design assistant with a direct contact and a select team of extremely experienced in visual branding and identity designers. By applying a consistent image across all of your marketing material, we can help build a brand that will shout loud and shout proud.

    We craft awesome stuff and promotional video too! Spend your time focusing on how your prospects will benefit if they purchase your product or service, the message we will deliver by attractive design and brand awareness campaign to get closer to your audiences, generated leads from website, social network and adverts to conversion and build brand loyalty with promotional media products to represent yours and the brand in mind.
CREATIVE
  • Brand Innovation
  • Strategic Planning
  • Media Planning
  • Ideation
DIGITAL
  • Online Reputation
  • Social Media Marketing and Management
  • Mobile Marketing and CRM
  • Search Engine Optimisation (SEO/SEM)
  • Web Analytics
PRODUCT

  • Product Innovation
  • Technical Consultancy
  • User Experience Design
  • Graphic Design & Printing Materials

CONNECTED
  • Website Design & Development
  • Application Development
  • System Integration
  • Social Media Applications
  • ECommerce
PERSONAL INTERACTION
  • iPhone and Android Apps
  • iPAD (iOS) and Tablet Android Apps
  • iOS and Android Games
  • 3D/2D, Flash and Facebook Games
  • Mobile Websites

BROADCAST
  • Branded Content
  • Corporate Videos
  • Television Commercial
  • PR & Media Relations
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