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  • WEB DESIGN AND DEVELOPMENT 

    Perfect for Startups & Small Businesses to Fortune 500s.


    BLACKSTONE use imagination, strategy, high-end technologies and intelligent action to create creative communication and attractive digital experiences that excite, inspire and challenging motivated to engage targeted users.

    Your website design and development has the potential to say more about your business than any other piece of marketing, with visitors spending longer browsing a site than they do watching a TV commercial, reading a press ad or glancing at a logo. And most importantly, their presence at your site is voluntary and goal-driven – of their own volition they arrive to find out more.

    Which is why BLACKSTONE insist on a user-centered design approach to website design and development. Both the interface and the technology supporting it are selected specifically to suit the needs of users, and accordingly bandwidth, environment, motivation and online literacy are all taken into account.

    We understand how important it is for your brand’s personality to shine through the screen, but we also believe it must never be at the expense of user experience. And because of this approach our clients receive an online solution that makes sense to all - customers, business partners and internal teams. And we've designed websites for a variety of industries including travel and tourism, entertainment, consumer IT, fast-moving consumer goods, personal finance, fashion, healthcare, media and televisions.
  • APPLICATION DEVELOPMENT

    BLACKSTONE are highly experienced in compatibility techniques and progressive enhancement, which enables us to safely utilize new technology.


    While we are passionate about following cutting-edge technologies, we are realistic about their business viability - so we conduct regular evaluations for suitability in real business-grade applications including support, community and life expectancy.

    BLACKSTONE Digital Agency are experts at application development - that goes without saying, but often it’s all that is said. That and a lot of boilerplate; boardroom bingo; over-produced; over-generalized descriptions of a company's application development capabilities. Which to a technical director is blah, blah, blah - so, what do we really do?

    BLACKSTONE create business-critical applications from a user-centered design perspective and employing contemporary architectural patterns. And the appropriate separation of concerns allows for the continual extension of your core business processes into emerging technologies on web, desktop, mobile and tablet platforms. From analysis and architecture through to design, coding, testing and deployment, we provide expertise at all levels of application design including database design, business logic, integration, UX and UI.

    And if you’re looking for acronyms, we use languages including HTML5, CSS3, JavaScript, C#, PHP, Objective C, SASS/LESS, ActionScript3, ExpressionBlend, Java building on top of platforms including .NET, Zend, iOS, Apache/IIS and Mono.

    Our development time is bootstrapped using frameworks including JQuery, Microsoft MVC, WCF, WPF, CodeIgniter, Flash/Flex, PureMVC, Modernizr and Masonry/960.

    We utilize unit testing and deployment systems including PHPUnit, NUnit, Adobe Shadow, Team City and Phing to provide Q/A confidence and automation. Of course, this list isn’t exhaustive and we constantly update our skills in relation to new technologies. And while we are passionate about following cutting-edge technologies, we are realistic about their business viability – so we conduct regular evaluations of new, exciting yet contentious technologies such as Silverlight, Node.js, NoSQL and cloud computing, for their suitability in real business-grade applications including support, community and life expectancy. Meaning you can be confident that when we recommend a business technology choice, it’s based on merit rather than hype.

    We also believe that occasionally it’s worth pushing the boat out - even when the technology hasn’t quite yet landed. We are highly experienced in backwards and forwards compatibility techniques, graceful degradation and progressive enhancement, which enables us to safely utilize new technology even before browser support has reached 100%.

  • SOCIAL MEDIA APPLICATION

    We listening, inviting, shout-out proud and make people talking about you, your services and products and follows your brand.


    Whatever the social media application, we like pins, posts, tweets, likes and instagram to be relevant to users everyday activities - so that their relationship with your brand is genuine, enduring and one which they invite their friends to join.

    By exposing your brand to social media applications, you are not only extending the reach of your brand, you are inviting the world to share their thoughts, opinions and feelings about your business – with the world. It's a potentially risky strategy, but if you get it right you can generate meaningful conversations about your brand, with people who care.

    At Blackstone, we specialized in developing simple, entertaining and relevant applications that build true fans – fans that want to listen, create and share information about your brand.

    We create social media applications that:

    •  Utilize activity within Facebook and other social media platforms
    •  Utilize activity external to Facebook using Facebook Connect and other APIs
    •  Use custom social media actions via Open Graph
    •  Use Twitter to broadcast brand messages and control other media
    •  Invent new uses of open APIs that most social media platforms make available.

    Whatever the social media application, we like pins, posts, tweets, likes and instagrams to be relevant to users’ everyday activities – so that their relationship with your brand is genuine, enduring and ‘sharable’.
  • SYSTEM INTEGRATION

    We aim to maximise the preservation of investments in existing technology, while at the same time minimising the cost of transfer to replacement or add-on systems.


    Modern software applications form part of an ecosystem that combines new breeds of emerging technology with legacy products. So when planning the evolution of a system, the migration of data and the interaction between systems is critically important to the architecture of a new component.

    Which is why at BLACKSTONE, when we design a new business software component we take into consideration ­the investment our clients have already made in their legacy systems – not just in terms of cost, but also infrastructure, data, training and business processes. And we aim to maximise the preservation of that investment, while at the same time minimising the cost of transfer to replacement or add-on systems.
    Our SOA experience ranges from consuming to creating APIs, RESTful to RPC architectures, and working with third-party technology developers.

    BLACKSTONE have integrated business systems including ticketing platforms, POS, inventory management, CRMs, CMS and even banking with more creative internet services – such as social, geo-location, cloud and CDNs, e-commerce, mapping, sentiment, prediction and visualisation tools. One of our core strengths is aligning the presentation of your solid business logic and data, with the modern, simple user-interface and contemporary tools that consumers expect.

    And because we know that the fashion at the front-end will change more frequently than your business rules and corporate structure, we follow best practices in separation of concerns utilising a layered, modular approach to our architectures.

    Take a look at the case studies to see how we achieved this for our clients' - our successful approach to systems integration.


  • ECOMMERCE


    BLACKSTONE can design and implement algorithms to enhance your business and improve ROI – from coupons to distressed inventory, and automatic deal combination recognition to socialized theatre seat-selections.


    In between the cold, hard product data and the warm, fuzzy user-interface, we create a middleware layer of intelligence to help customers shop in the way they want to shop - while you promote, combine, recommend and analyze.

    E-commerce applications have come a long way since their inception on pizza and florist sites over a decade ago, and BLACKSTONE has been there every step of the way – helping traditional e-commerce evolve from the basic lead-generation forms of the 90s into the fully business-integrated social solutions available today. This is why we understand that initiating sales digitally doesn’t mean the process ends with your website – we know it must seamlessly flow into inventory management, fulfillment and returns, CRM, POS and billing systems. In addition, it must be secure, PCI compliant and comprise a clear administration system that is easy for call-centre staff to understand. And we understand business logic. In between the cold, hard product data and the warm, fuzzy user-interface, we create a middleware layer of intelligence that helps customers shop the way they want to shop – while you promote, combine, recommend and analyze.

    BLACKSTONE can design and implement algorithms to enhance your business and improve ROI – from coupons to distressed inventory, and automatic deal combination recognition to socialized theatre seat-selections.

    We are experts in systems integrations – making sense of the maze of technical components needed to run a digital business. We have relationships with a number of key technology providers for ticketing platforms, payment gateways, and POS systems. And we are excited by the constant evolution of online opportunities emerging. As the debate rages on whether social commerce on Facebook will ever truly take off; group-purchasing sites continue to be an incredible success story.

    Freemium services have blossomed through the micro-payment technologies built into the app stores of Apple, Facebook and Google – in fact in 2011 Google saw the revenue from freemium services in its Chrome Web Store overtake that of traditional e-commerce.

    The gradual rise of the semantic web through Google's ‘Rich Snippets’ and Facebook's ‘Open Graph’ is also shining a spotlight on rich product data, enabling customers to more easily find, evaluate and share product intelligence.

    Projected virtual pop-up storefronts, NFC adshells, QR codes and other emerging technologies are also bringing the e-commerce revolution to the street, and BLACKSTONE can help you structure your online presence to take advantage of these incredible new and emerging opportunities.
CREATIVE
  • Brand Innovation
  • Strategic Planning
  • Media Planning
  • Ideation
DIGITAL
  • Online Reputation
  • Social Media Marketing and Management
  • Mobile Marketing and CRM
  • Search Engine Optimisation (SEO/SEM)
  • Web Analytics
PRODUCT

  • Product Innovation
  • Technical Consultancy
  • User Experience Design
  • Graphic Design & Printing Materials

CONNECTED
  • Website Design & Development
  • Application Development
  • System Integration
  • Social Media Applications
  • ECommerce
PERSONAL INTERACTION
  • iPhone and Android Apps
  • iPAD (iOS) and Tablet Android Apps
  • iOS and Android Games
  • 3D/2D, Flash and Facebook Games
  • Mobile Websites

BROADCAST
  • Branded Content
  • Corporate Videos
  • Television Commercial
  • PR & Media Relations
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