BLACKSTONE has been appointed digital experience, strategy solutions and social media agency for
PESCA Premium Ice Cream Cakes brand campaign, starting with the online activation for the Pesca™ brand, next phase for Franzel™ inline with the company's business plan, expand to all over the country in 2014. Since Pesca's also have issue with security a month before the campaign -
the website has hacked few times - Pesca also decided to use BLACKSTONE's
cyber defence platform, called
BLACKSTAR to improve online securities and guarded the website.